Articles Blog

How to Create A Facebook Business Page: A Step by Step Guide

How to Create a Business Facebook page: Facebook has now more than 2.27 billion users and it is an excellent opportunity to reach out to your customers and stay in touch with them if you are running a business. Facebook presents you with a powerful way to communicate with your existing customers and potential customers […]

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Introduction to social media for sport (Sports Video Sessions 1/6)

Welcome to our Sports Video Sessions provided by the Office of Sport. This video centres around social media and provides a good introduction to get your club going. And to get us started with social media, it’s important to consider the online landscape. Technology is everywhere. Ten years ago, none of the things that we […]

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Facebook tackles engagement clickbait downgrading posts and pages

Are you managing a Facebook page and using clickbait engagement content such as – LIKE this if… or Comment if you… Tag someone who… Share this if…? From this week Facebook will be demoting such posts in the Newsfeed – both from people and pages and in forthcoming weeks they will roll out Page-level demotion […]

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Episode 19 | Marketing Matters | Using paid and organic social media

– Hi, I’m Sally Parker and welcome to my vlog, Marketing Matters. And in this week’s episode, I’m going to cover the topic of paid social media. Here at Pick & Mix, we’re often asked, should I be running paid social media alongside my organic content? And our answer on most occasions is, yes, you […]

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Social Media Command Center Banco Santander- Zeus

I’m Diego Iglesias, social network analyst at Santander Group. We’re in the corporate communication department and basically we analyze the social networks activity of the group, both the commercial and the reputation activity. I’m Eduardo Bendala, I’m the corporative director at internet communication leader of the Santander group What we do basically, is tracking, monitoring […]

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